Get Ready For Spring!

Does your current tradeshow display make you feel like hiding in a hole like the groundhog waiting out six more weeks of winter?  We can help get you ready for the Spring season with a fresh new look!  We’ve got several new designs and a growing rental inventory that can help transform your exhibit.  Visit our website and check us out on Facebook to see pictures of our latest projects.

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Producing Diamonds

The slow economy can put a tremendous amount of pressure on a business, and we’ve seen the effects of that along with several others.  But just like coal under pressure produces diamonds, SoftSpace is transforming those hard times into gems.  We’ve launched a new Distributor Partnership Program for 2012, in which distributors can choose the level, discounts, and perks based on their business model and what works best for them.  Interested in becoming a SoftSpace distributor?  Contact us for an informational packet.  We’re looking forward to a great year with great partners!

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Warehouse Workers of the Future

The Nashville Business Journal recently reported on a new warehouse system that looks like it came straight out of an episode of the Jetsons, and it looks like it may be headed to Middle Tennessee locations near us. 

These Roomba-resembling orange robots are reinventing the way some of the country’s biggest retailers fill orders. Controlled by a central computer, these robots swarm around a warehouse finding inventory stored on portable storage racks. Then they bring the rack to a human work to be packed and shipped.  While they won’t say hello when they pass by , they can detect each other and prevent collisions.

For more information and to see them in action, check out the link to the full article here.

 



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Tip of the Iceberg

After a wonderful holiday week, we’re back to work and busy!  We’ve got 10 booths heading out to Distributech and NADA in the next few weeks, and that’s only the tip of the iceberg.  There’s lots of exciting things in the works here at SoftSpace, and we can’t wait to share them with you.  Happy New Year…2012 is going to be great!

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Holiday Hours

The countdown to Christmas continues!  With less than a week to go, everyone at SoftSpace is eagerly anticipating spending the holidays with our families and friends.  

To celebrate the season, our office will be closed December 24th – January 1st. 
 

 Thank you for your continued support and partnership, and we’re looking forward to a great 2012!  Merry Christmas & Happy New Year! 

 

 

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Now In Stores!

We recently partnered up with our new client PUMA to create retail hat displays featuring pro golfer Rickie Fowler.  They turned out AWESOME, and 42 displays later, they’re now in PUMA stores all over the country.  Take a look!

  

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2012 Color of the Year

Pantone named Tangerine Tango as the 2012 Color of the Year.  Our clients have been using shades of orange more and more in their projects, whether it’s in carpet color, exhibit elements, or graphics.  It’s definitely eye-catching, and it doesn’t have to be overwhelming when used smartly.  Check out some of the ways orange has made its mark…

 For more ideas, visit  us on Facebook.   We’d love to help you incorporate 2012′s hot color into your next project!

Out The Door

With the winter tradeshow season gearing up, we’ve been here, there, and everywhere! And with clients all over the United States, we never know where we’ll be heading to next. These are just some of the places SoftSpace products have traveled to lately, and we’d love to send some your way too!

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Keeping It Clean

Most of us pack an emergency kit for our tradeshow exhibits – extra hardware, tools, a second set of directions, etc.  Take it up a notch and consider include a cleaning kit with items like these…

  • Spray Bottle:   Fill it up at a water fountain or restroom sink. 9 times out of 10, water is all that’s needed for wiping dust off graphics and other components.  You can even pack a couple of small water bottles for easy access.
  • Baby Wipes:  Perfect for spot cleaning fabric graphics or getting rid of finger prints.
  • White sponge:  (We’re a fan of Mr Clean Magic Erasers)  They clean metal extrusion like new!
  • Lint Roller:  Not only great for keeping your booth staff looking sharp, but they’re perfect for quick carpet touch ups – especially if your carpet is a dark color.
  • Dryer sheets:   These can remove static electricity in your booth just by wiping down the surface of the source.  Also great for keeping dust off your TV and computer monitors.
  • Hand sanitizer:   Keep germs to a minimum from all the hand-shaking.
  • Paper towels:  Always great to keep on hand for spills and general cleaning.

 

Got another favorite tip?  Let us hear them, and we’ll add it to the list!

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Extreme Exhibit Makeover

When the marketing dollars don’t include a new trade show booth,  BUT  the current look is outdated, consider the following ideas.  Think of it as an Extreme Exhibit Makeover, and get ready to MOVE THAT BOOTH!

REPLACE THE ART- Change graphics to colorful, current branding, strong message graphics. Fabric graphics give a fresh look and can even be back or edge lit.

REPLACE THE ACCESSORIES- Add a cool podium like the Softspace SP01 with a printed dyesub skirt, , a SP05 with a backlit graphic, or maybe a Super Nova with a large screen. The messaging on the screen is easily changed for a fresh look at the company

REPLACE/RENT NEW FLOORING- Go with a ‘wood look’ floor, a brighter color carpet than you have ever used, or a combination of rollable wood floor cut into the carpet for an attention-grabbing look.

CHANGE COLORS- The current booth is metal extrusion…what can you do with that? Change the color by powder coating OR add rollable, magnet backed graphic panels to cover the extrusion. Either option is  a fraction of the cost of new metal.

TAKE A VACATION from your current booth. Much like a vacation condo is rented, exhibits are available for RENT. And not just the exhibits sitting in crates in the vendor’s inventory. You can have a custom exhibit designed just for you at a rental price for a cost-effective option.

We’d love to help you give your exhibit a face-lift…check out our website for more details!

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